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Connected TV
Before the pre-roll. Before any app. The home screen.
Most CTV buyers reach users inside apps — during or before video content. Conectia reaches them first, at the OS and home-screen level, before they choose a single app.
The platform
A proprietary CTV platform, not a reseller relationship
Conectia TV builds, distributes and monetises Connected TV properties. Direct alliances with Smart TV manufacturers, OS providers, ISPs and MVPDs give us access no reseller can match.
FAST channel creation & distribution
We develop and distribute FAST channels globally — connecting content partners with Smart TV platforms, streaming services and OTT distributors.
Dynamic Ad Insertion (DAI)
Monetise live streaming with pre-roll, mid-roll and post-roll formats adapted to context and audience in real time.
Precision segmentation
Target by cluster, site, program, episode or device. PMP and PG deals, Open Bidding via SSP connections, and Open Auction via ADX.
Real-time optimisation & 24/7 support
Continuous performance optimisation with a dedicated team available around the clock across all time zones.
Where the ads live
The most premium real estate in CTV
The TV turns on and the viewer sees the OS home screen. That is where Conectia native ads run — before app selection, before the loading screen, before the pre-roll where most CTV buyers stop.
Home Screen Takeover
Full-screen or hero placement on the TV launcher — wallpaper, spotlight and carousel units. The most premium, unmissable real estate in CTV.
Pre-Open Autoplay Video
Video plays automatically as the home screen loads, before any app opens. Guaranteed 100% share of voice with no competing content.
Recommendation Tiles & Banners
Native display units integrated into the home-screen UI — recommendation tiles, content banners and sponsored rows that match the TV interface.
Household sync
Re-engage mobile audiences on CTV — and back again
Proprietary technology that connects CTV and mobile on the same network, via Device ID or IP.
- Synchronise CTV ads with mobile devices on the same network
- Custom re-impact window from 30 seconds to 10 days
- Seamless cross-screen sequencing
- Reach users across screens at exactly the right moment
Cross-screen syncPremium supply
Inventory and packages most partners cannot reach
Live sports
Live and on-demand sports inventory via Sportradar and Conectia TV. Hispanic soccer presence (SHP), live-event sponsorships and contextual alignment to sports programming.
Premium publisher packages
Curated O&O and publisher site lists in English and Spanish. Omnichannel across display, DOOH, audio, video/CTV, gaming and social. Hispanic and minority-owned premium supply.
Onboarding new supply
We onboard additional publishers and exclusive inventory, build custom PMP and deal IDs for advertiser-specific supply, and open new exclusive inventory on request.
Have a CTV brief you cannot fill?
Tell us the audience and the market. Conectia probably already reaches it.